Case Study: Youth Marketing Connection

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Case Study: Youth Marketing Connection
Youth Marketing Connection

Marketer Saves 20 Hours a Week on Event Management, Gains Agility Crucial for Growth

"Because SharePoint Server 2010 supports web standards like cascading style sheets and HTML 5, it was incredibly easy to render site pages consistently across a range of devices. This alone helped us save approximately 125 hours of development time." - Steven Fischer, Microsoft SharePoint Server Practice Lead, Concurrency
SUMMARY

Youth Marketing Connection (YMC) looked to replace its aging web content management system and manual reporting processes with a more flexible solution that combined ease of use with sophisticated reporting and business intelligence capabilities. With its former system, YMC relied heavily on external development resources to build fully branded websites and reporting tools based on client requirements. But this approach was too costly and time consuming, which hampered the company's efforts to meet its own aggressive growth goals. YMC turned to Microsoft Gold Certified Partner Concurrency for help in implementing Microsoft SharePoint Server 2010 to gain a single, extensible platform for content management, document sharing, and collaboration. By using SharePoint Server 2010, YMC has saved 20 hours a week on event management and is better equipped to adapt to evolving client needs.

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