Deliver Interactive, Search-Driven Product Experiences
The most successful product experiences help shoppers find the information they need to make a buying decision, driving higher conversion rates. This requires a solution that can easily combine, organize, and manage content from across the Internet. FAST Search does all this and more. With FAST Search, you can include external reviews and community content next to your product information so customers can stay at your site as they decide what to buy.
Streamline Product Discovery
People expect product experiences that are fast and easy. With interactive search, you can encourage customers to browse similar products, eliminate the “dead-ends” that drive customers away, and provide multiple paths to completing product purchases.
Recommend and Promote Products
Match your customers’ interests with the products you have to offer. At the same time, maintain control of your online experience and promote products according to changing business priorities. With FAST Search, you can make recommendations based on buying patterns and define business rules to better promote your products. Search-driven Web experiences let you display the right information to drive incremental revenue and higher margins.